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Saturday, February 13, 2010

Why I Like Dye Sublimation

Dye sublimation is a process used to embellish more than just apparel. Dye sublimation allows you the opportunity to create dozens of products that can be used as promotion for companies and as keepsakes for individuals.

Yesterday, I made a few sample products using dye sublimation and I have to admit that the results exceeded my expectations. Why? I have been in the business world for a lot of years and I'm always getting "free" promotional items. For the most part, they are all basically the same; pens, calendars, memo pads and such. The dye sublimation products I made resulted in images with brilliant colors, and can be very personalized. The great thing about it is that you don't have to order 500 of something to get a very reasonable price. Why would someone order 500 of something when they only want 25. It makes no sense. Dye sublimation gives you that latitude.

Our business model is to provide products to small business and individuals who don't want or need 500 of something. If you only want 5, then we can do that. For that matter, if you only want one, we can do that.

How about set up fees? Those big promotional companies will charge a set up fee even if you are ordering 500. How much set up can there be when adding just text or a quality JPEG image. Not much. They ought to be able to recoup those costs in the cost of the product. With dye sublimation we don't need to charge a set up fee. You get an e-mail with an image, hopefully good quality, size it for the item being embellished, print it and apply it. Now, hopefully, people will order more than one of something, but it really doesn't matter with dye sublimation.

www.mwcenterprises.biz will offer a full range of products that can be dye sublimated. We want to be the advocates for the small business person who still needs to promote but doesn't have the "Wall Street Budget". He needs to keep his money. People are always looking for personal keepsake items, but find that when something is custom made, it can sometimes be quite costly. That's not the case with dye sublimation, which gives fantastic results at very affordable price points.

So am I a fan of Dye Sublimation, you bet I am. Should you be a fan of Dye Sublimation? You should if you want to save money. Is www.mwcenterprises.biz a fan of Dye Sublimation? Yes, because we work for the "Main Street" business person, not the "Wall Street" conglomerate.

Finally check out some sample images on our Facebook fan page by clicking on the link at our website: www.mwcenterprises.biz.

Thanks for taking the time to read and look forward to you comments.


Tuesday, February 2, 2010

Website Coming Soon - Sneak Preview

Well, I think we are getting closer to the launch of www.mwcenterprises.biz and we are getting pretty excited about it.

We will have some interesting and unique products. Obviously, apparel is going to be our number one offering, but we also are going to offer several promotional products. Have something made with your business logo, or a personal item with a photograph added to a product.

Since originally starting out, screen printing wasn't really being considered, but we want to be able to offer a wide range of apparel and product decoration. Now, we have screen printing capability, with the addition of new equipment.

The website will have a gallery of pictures showing some of what mwcenterprises.biz is capable of providing. As we add more items we will publish them in the photo gallery.

We are really excited to be able to offer all these items to you with little, or no set-up charges.

As we get closer to launch, we will update you but in the meantime, here is a sneak preview of the website:

http://www.mwcenterprises.biz/index_new.html#